Rooted in snowboarding and founded in a basement, Airblaster grew out of a genuine mission to share the ideals of Fun, Freedom, and Friends. Here at Tignes Spirit we highly value the fun loving attitude of Airblaster and are proud to be the only stockists in Tignes.
Roots
Starting out 11 years ago, Airblaster’s first product was the Air Leash. ‘A symbolic accessory that served to remind the wearer, the observer, and snowboarders-at-large to STAY WILD!’ Originally, leashes were nonfunctional tools used by resort management in attempt to regulate, repress, and control young snowboarders just trying to Stay Wild. It didn’t work. Yet as snowboarding grew quickly from its infancy into an industry, marketing and natural cycles lead to a paradigm in which “cool” became “too cool”… and “have fun” became “get sponsored”. In the early 2000’s, instead of a smile and a high five from a fellow snowboarder, you could safely expect a shrug and a hard look. Black was the new black, and fun and freedom were on the back burner.
Stay WILD!
Enter Airblaster, named after a fart move, wearing a ridiculously huge bright leash, and lead by wild front man Travis Parker.
Safe to say, things are different now, and there is no shortage of Wild to go around. Fun, Friends and Freedom are back on the front burner, rolling at a steady boil.
Its not all fun and games though as Airblaster is deadly serious about making innovative quality gear that protects you from the elements. We have some of the new jackets here at the Tignes Spirit shop and they are awesome!
More than just outerwear...
We also love the new Airblaster Ninja suits... made from Merino Wool these things keep you roasty toasty on the slopes, in the street and lounging on the sofa. They look pretty dam cool too! We also have a load of next season's samples from across the whole line; hats, facemasks, jumpers and sunglasses… come to Tignes le lavachet for a sneaky peek and get your hands on some of the kit from next season’s collection!!
